Holly Willoughby’s Foundation Is Only £5.70 And You’re Going To Want It

It once had a waiting list of 25,000...

There’s no denying that Holly Willoughby looks incredible every single day of the week.

See: Best Foundations For Flawless Skin

The 36-year-old has carved out quite the dedicated army of followers, thanks to her winning workwear wardrobe – giving us daily inspo on Instagram – and her achievable yet flawless makeup looks.

We’ve long wondered what keeps her skin glowing and now, thanks to her long-time MUA, we know.

Patsy O’Neill has been sharing breakdowns of the beauty products used for Holly’s recent appearances on Dancing On Ice. And we spotted a very familiar one…

🎥 ♥️🎥♥️🎥 Tonight’s classic make up @hollywilloughby for @dancingonice / hair magic @cilerpeksah_hairstylist frock magic @angiesmithstyle ……….. PRODUCTS used Skin prep @caudalie elixir @aurelia moisturiser /@hourglasscosmetics primer / Foundation @deciem The ordinary serum foundation / @Charlottetibury retoucher no 2 / Brows @lilylolouk light / Sculpt & glow contour duo @lilylolouk Eyeshadows @narsissist loaded pallet using shades Windsor Dover & Splendor Cheeks @delilahcosmetics blush clementine/ Lipliner @narsissist patong beach velvet lip liner Raspberry 💄Lipstick @hourglasscosmetics girl stylo shade Activist @vitaliberata body blur on the pins #lifeofamakeupartist #hollywilloughby #makeupantics #raspberrylipstick #dancingonice #hollywoodglamour #filmnoir

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What Foundation Does Holly Willoughby Use?

The This Morning star has made no secret of the fact that she prefers a lightweight, more natural glow.

So it’s not too much of a surprise that her makeup artist has reached for the Serum Foundation by Instagram-famous brand The Ordinary.


You may remember that this highly sought-after brand once had a waiting list reaching 25,000. Thanks to this, the Ordinary foundation didn’t take long to hit cult status.

It’s light coverage gives a natural glow – perfect for Holly.

The best part? It’s only £5.70.

The TV presenter has previously shouted about her love of BB Creams, thanks to their lack of cakiness.

‘I’m not very good at wearing things on my skin, even foundation, I just don’t like the feel of it.

‘So my BB cream is my best bet, it literally just feels like I’m wearing a moisturiser,’ she once told Marie Claire. 

If it’s good enough for Holly…